Nationwide Labeling Rules for Cigar Packaging and Ads Take Effect Today
As specified in the terms of agreements reached with the Federal Trade Commission last June, effective today, the seven largest U.S. cigar companies must include warnings in both their advertising and packaging about the significant adverse health risks a
The companies covered under the agreements represent approximately 95 percent of the U.S. cigar market, and include: Swisher International, Inc., Altadis U.S.A., Inc. (formerly, Consolidated Cigar Corporation and Havatampa, Inc.), General Cigar Holdings, Inc., John Middleton, Inc., Lane Limited, Inc. and Swedish Match North America, Inc. Under the agreements, virtually every cigar package and advertisement in the United States is required to clearly and prominently display one of the five following warnings on a rotating basis:
SURGEON GENERAL WARNING: Cigar Smoking Can Cause Cancers Of The Mouth And Throat, Even If You Do Not Inhale.
SURGEON GENERAL WARNING: Cigar Smoking Can Cause Lung Cancer And Heart Disease.
SURGEON GENERAL WARNING: Tobacco Use Increases The Risk Of Infertility, Stillbirth And Low Birth Weight.
SURGEON GENERAL WARNING: Cigars Are Not A Safe Alternative To Cigarettes.
SURGEON GENERAL WARNING: Tobacco Smoke Increases The Risk Of Lung Cancer And Heart Disease, Even In Nonsmokers.